Category: Marketing

Podcast: Talking About The Brand Generates Leads Of Value

Tell yourself to generate qualified leads. The dream of all companies? Tell yourself to generate qualified leads. And thus, having a direct relationship with your customers, an intimate relationship to maximize the presentation of the products and the recognition of the brand. Because, as they say, with the “podcast: telling the brand generates leads.” Utopia? […]

Sustainability Report: A Virtuous Path Supported By Communication

Communicating with sustainability is a critical factor for companies. Sharing one’s initiatives to protect the environment, the approach adopted toward workers, and one’s positive relationship with the territory and its communities is a distinctive factor. It immerses the organization that identifies it in the reality in which it operates. And so he manages to give […]

Artificial Intelligence: It Is The Future Also For Marketing, But Few Use It

The state of things Artificial intelligence future of marketing. Reading the survey results by Inside Marketing, “77% of company managers believe in the importance of applying AI to the organization. 52% of business leaders then admit that this knowledge is not widespread within their company and that AI is unclear to many”.  This survey makes […]

Online Newspapers And Content: How To Improve Positioning?

The unnoticed revolution Online Newspapers, There is a transformation that continues, undeterred, to generate a whirlwind of changes: it is the content revolution. Muted, silent, often invisible to the eyes of users but experienced in all its radicalism by those companies that have always founded their core business on disseminating content and information. While on […]

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